Let the Benchmarks Be Your Guide for Success 

For the most up-to-date data and trends, the 2017 Higher Education Benchmarks report is now available.

The 2016 Higher Education Benchmarks white paper is packed with data surrounding the higher education market, prospective student behavior, competitive spending and performance metrics.

In the on-demand webinar, Keypath Education Group President Mike McHugh and EVP of Account Management Tracy Kreikemeier walk through the benchmarks and what the research means for your institution. They answer the following questions and more:

  • What are the top academic programs?
  • What are prospective students’ research habits?
  • How should social media reach compare to an institution’s student population?
  • What are average conversion rates by channel?
  • How much is your competition spending on advertising?

Published February 2016

Keypath Education has partnered with more than 4,000 higher education institutions worldwide to launch programs, grow enrollment, improve learning and connect education to careers.